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Vita website goes multi-lingual

VitalanguagesBuzz … жужжание … Zumbido … Bourdonnent … and even Ronzio!

Vita website goes multi-lingual in four of the top ten internet languages

To meet the growing global demand for information about products to tackle honeybee diseases, the website of Vita (Europe) Ltd is now available in four of the top ten languages used on the internet: English, Russian, Spanish, and French. A separate website in Italian is also available.

Vita’s website covers the identification of the main honeybee diseases and pests with videos and text about how to treat them and how to boost honeybee immune systems.

The accessibility of the Vita website in different languages is already proving its worth with more than 50% of users reading the information in a language other than English.

Sebastian Owen, Commercial Development Manager, explained: “With distributors in 50 countries, Vita must keep abreast of changing national regulations and ensure that customers can receive clear instructions about the advantages and correct use of products. We are therefore keen to make this information available directly to as many beekeepers as feasible in their preferred language without having to deal with the problematic if entertaining automated translations sometimes encountered on the web. We hope to add a few more languages in due course.

Owen continued: “The pattern of product sales in different countries tells a fascinating story of the how threats to honeybees have gone almost global in the past two decades and how new pests are spreading rapidly with no respect for national boundaries or even continents. We will be exploring aspects of these stories on the Vita blog (www.vita-europe.com/blog/) in the coming months.”

The first blogpost on beekeeping in Russia is here.

To access Vita’s website www.vita-europe.com in Spanish, French or Russian, just use the drop-down menu in the top right of the screen. To access Vita’s Italian website, go to www.apicolturaonline.it/vita-italia/

Notes To Editors

Vita (Europe) Limited is a mite control and honeybee health specialist. It is the world’s largest dedicated supplier of honeybee health products to the honey and pollination industries. With a rigorous and ethical approach to research and development into honeybee health, Vita has no commercial interests in crop pesticides or crop breeding that may be harmful to honeybees.

Vita researches, develops, and manufactures a range of honeybee health products. Its headquarters are in the UK, it has offices in Italy, France and Russia, and partners across the globe. These products are marketed internationally through a network of 60 distributors in 50 countries.

Vita’s honeybee health product range includes anti-varroa acaricides – Apistan® (outside the USA/Canada) and Apiguard® – chalkbrood and wax moth controlsfoulbrood diagnostic kits and health-promoting feeds. Vita also supplies Asian hornet traps , Small Hive Beetle traps and swarm lures. Vita products have been registered by more than 60 veterinary authorities.

Vita promotes sustainable beekeeping through Integrated Pest Management (IPM). Its treatments are designed to inhibit the build-up of resistance and wherever possible contain natural compounds and biological controls that are benign to all but the target pests.

Vita invests a very high proportion of its turnover in research and development. Research partners include universities such as Cardiff, Milan, Udine and Naples and institutes such as the Tierhygienisches Institut (Institute of Animal Health) in Freiburg, Germany, the UK Central Science Laboratory and the USDA in America. Vita’s innovative research and development work has been recognised by and has received support from the UK Government.

As a result of its primary research of natural control agents, Vita is currently engaged in new projects exploring mite control in the agriculture, veterinary, and horticulture industries as well as public health and human allergen control.

See www.vita-europe.com for more information and a web app which can be accessed at www.healthybeeguide.com.

Follow Vita as “Vita (Europe) Ltd” on Facebook and Google+ and as “@vitaeuropeltd ” on Twitter.

Media Enquiries
Stephen Fleming at Palam Communications
+44 (0) 1635 299116
s.fleming@palam.co.uk

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